I am returning to #England for my annual Steve Towers #masterclass in #london#cuxtomerexperience#cx#process#acxs#acx#ccxp Don’t be shy, come and learn the latest, greatest techniques as practised by companies like #amazon#zara#zappos and #emirates https://londonstevetowersmasterclass.eventbrite.com
Recently qualified Masters enjoy the photocall in Orlando
We are bringing to the table the newest innovations and hands-on methods to immediately deliver success on your return to work. Yes, these sessions are fun, and what with London just before Christmas, what is there not to like?
And hey if you have already done one of our coaching events ping me and I can arrange a loyalty discount 😉 There’s a mountain of new stuff as we launch #theexperiencemanager and #cemmethod version 12.
What is the definition of Customer Experience? The definitions of customer experience are many however in 99% of cases incorrect. Why so? Well simply because they are from a company viewpoint, that is ‘Inside-Out’.
A truly customer-centric definition needs to see customer experience through the customer’s actual experience. Accordingly, the CX definition the BP Group and partners endorse through our training, mentoring and consultancy is:
A customer experience is the sum of the thoughts, feelings and interactions a customer has about and with different products and services during the achievement of a goal or outcome
James Dodkins aka ‘CX Rockstar’
This talks neatly to the point that the experience starts with a need and finishes when that need has been fulfilled. It goes way beyond when the process for the company starts and ends.
What is your definition for Customer Experience?
So next time someone challenges you to define ‘what is customer experience?’ give them that.
You may even get people confusing customer experience with customer service but that discussion is for another day 😉
Crafting the right professional profile is key to achieving success. Steve Towers offers sage wisdom on the hows and whats with his free book on how he has achieved his notoriety.
It comes down to YOU. Who you are and how you project yourself.
In the realm of Customer Experience and Business transformation, I have published many books and keynoted conferences around the world on the subjects of Customer Experience and Advanced Process Management.
Over the last couple of decades, I have fined tuned my messaging to suit the unique needs of different people and organizations so they can consistently deliver Successful Customer Outcomes individually and for their organizations.
In the last 20 years, Steve has keynoted and chaired more than 220 global events.
Relating to this success people often ask how should they go about it, what is the secret ingredient? So guess what a wrote another book to capture the key ideas and make them available to those willing to spend a little time crafting their profiles to suit their customers, whether they are colleagues, team members, their bosses or indeed the people who pay our wages – the external customer 😉
It comes down to YOU. Who you are and how you project yourself.
So earlier this year I published a FREE online CX Playbook for those folks who have just qualified as CX Professionals and need to build up their online profiles. It was a great success with over 3,200 downloads in the last six months, so guess what, I have now updated it for 2020 and you can go grab your FREE copy here: https://cemnext.com/cxplaybookplease
The latest CX and Technology stats from Blake Morgan
I must admit yet another weakness. That is being a sucker for statistics in and around Customer Experience and Process Management so when someone, in this instance Blake Morgan, collates a fantastic list who are we not to republish and share?
I’m a real sucker for great new tips, techniques, tools, shortcuts, “hacks” and other quick ways of getting better results from our processes and customer experiences.
But
the truth is that the big wins don’t come from tips or tricks.
They
come from getting the
fundamentals right. Again and again.
Fundamentals
like really understanding your customers (internal and external) so your
products and services are what they need (not just what you think they want).
Fundamentals like having understanding the successful customer outcomes before you ever meet or work with them, so your processes and experiences build credibility and trust quickly.
Fundamentals like follow-up and nurturing your relationships so they are top of the priorities when your customers need to change things.
Fundamentals like being able to “meet” face to face, on the phone, or via a webinar or web page (and by “meet”, I mean help a customer get the best from their experiences and processes, understand their problems, the potential solutions, and decide how to change things to meet ever-changing needs).
Master the fundamentals and the little tips and tricks will improve your results even further.
Get
the fundamentals wrong and all the tips, tricks or clever techniques in the
world won’t hurt.
–
Steve
PS
If you’d like to get my very best training, insights and personal support to
help you align your processes and experiences for all your customers (internal
and external), why not join me for my new ONLINE training program? Click here for more details.
I am proud to officially announce my participation as one of the judges at the “North American Customer Centricity Awards” organised by Arcet Global.
Hosted in Dallas, Texas, this event showcases the best in
customer experience and leadership across North America. Sharing ‘next’
practice, case studies and learning from each other’s success across a wide
range of sectors.
I will be joining several senior judges and very much excited and looking forward to assessing the submissions from some of the worlds leading customer-centric companies. https://customercentricityawards.com/awards/
Life is not in compartments. Our personal lives flow into our work lives and affect everything we think, feel and do. We need blends in our life, approaches which are holistic and help us progress through challenging times as well as expand our own personal growth and awareness.
That got me to formally offer up a service which is more than just business or life coaching.
Nurturing and Growth – Give yourself permission to release your full potential
If you need help business and personal, emotional or whatever let’s chat with a no-obligation discussion.
That’s what EAGLEMELD* is all about.
Your needs as they are now and how you wish to develop over these coming times. My ethos is to focus on your specific needs/challenges e.g. people or things and ambitions and help you develop the immediate techniques and far sight to see where you want to go and achieve those objectives joyously.
* A meld of things is a mixture or combination of them that is useful or pleasant
Collins English Dictionary:
I have been mentoring folks for more than twenty years and drawing on my array of business and life experience. Our session will be focussed specifically on your unique situation and we may apply a range of techniques and approaches to help achieve your objectives.
My qualifications for helping include:
Business A 40-year business career with leading companies around the planet.
Awards in Customer Service, Customer Experience, Lifetime Achievement, Business Process Management and Enterprise Architecture. Best selling book author (eight books).
Lifeskills More than 25 years of therapeutic experience.
Accreditations as a Master Hypnotist, Clinical Hypnotherapist, Master Neuro-Linguistic Practitioner, Reiki Master and latterly Coming to Wholeness Practitioner.
Holistic Integration of several approaches aligned to YOUR needs.
What is your North Star? We will discover that and help you to accomplish all you desire.
If you need guidance in business and personal relationships, emotional or whatever just give me a no-obligation call.
It seems that the only consistent thing today is change. With that in mind, how are you keeping up with the seismic shifts in doing business?
We upgrade our homes, our cars and our lifestyles as a matter of course. When was the last time you upgraded YOU? No, I don’t mean a fancy new pair of shoes or those nice looking jeans what I am talking about is the way you think and do. At a fundamental level, we need to be able to lead change and enable those around us to embrace and welcome all aspects of this volatile world, which as I have already suggested isn’t going away anytime soon.
All things considered, that is what our coaching, mentoring and training programs are all about. Not only incorporating the latest innovations in business change but reframing the way you think.
The Experience Manager
In this last twelve months, the approaches we use have upgraded to include a new platform that redefines process and customer experience deployment and includes the capture, analysis, ideation and implementation of experiences from the front-line to the board room.
Now some may think they have done all the growth they need to do and rely on those traditional tools for the daily work. That is, however, the way of the dinosaur, almost waiting for the asteroid to strike and wishing they would survive its impact. We know what happened there.
So is time to refresh and retool?
If so there’s a series of courses from one-dayers to a week across the planet led by been there and done it mentors who spend the majority of their time helping organisations embrace this brave new world. Come and get the benefits of their latest learnings as we codify together, hands-on, the means for you to upgrade and retool.
Case studies are great, but…
I will be blunt (nothing new there then) I abhor the talking heads know it all theoretical claptrap courses where learning is stifled and it is a listen and do as I say dirge. Hence anyone who has experienced our programs will tell you how exciting, invigorating and enabling the hands-on learning is. Even to the extent of using your own challenges and working them through the sessions in association with teammates and colleagues. Yes, case studies help but how much better is fixing your own stuff and learning how to integrate the tools and techniques directly?
That underpins our programs, learning by doing.
Interactive workshops solving your challenges
In fact, the relationships you forge in the fires of embracing the CEMMethod will become a part of the new you on your return to the office.
Find out more…
We are running open courses across the planet in 116 countries with over 100,000 professionals now qualified. Our inhouse courses, where we customise the material to your industry and current dramas, are also popular and we are proud to talk of the thousands of companies who have embraced the learnings. Either way, open or inhouse, you will have a fantastic time so have a look, delve a bit, and sign-up soon. Your upgrade is waiting!
