Is this the best Customer Experience qualification on the planet?

Gaining certifications in customer experience can be advantageous for employees and businesses alike. It demonstrates an individual’s dedication to the field and provides an upper hand in the job market. Furthermore, it can enhance output in current positions by increasing expertise in the most effective techniques and lead to a higher customer satisfaction rate for the company. Professional qualifications can also bring a feeling of personal achievement. There are several options to receive these qualifications, such as virtual classes, physical seminars, and degree programs. All in all, obtaining professional qualifications in customer experience could be a beneficial investment.

Well, the Testimonials seem to say so…

Find out more: https://bit.ly/GCCACXP

Professional Qualification (or not?)

First, having a professional qualification in customer experience demonstrates a commitment to the field. It gives an impression that you have invested your energy to learn the most current best practices and have the necessary capabilities and expertise to offer exceptional customer service. This can be especially helpful for companies searching for customer experience professionals, as it reflects that you are devoted to your career and take it earnestly.

Obtaining professional credentials in customer experience can be advantageous in the job market. In an arena where customer experience is becoming increasingly imperative for businesses, having the qualifications can give you an advantage over applicants with different proficiency levels. This can be particularly advantageous if you want to progress in your profession or change to a new sector.

It is not just about your job

But the advantages of obtaining professional qualifications in customer experience go beyond impressing potential employers. It can also help you be more productive in your current role. By gaining a more profound knowledge of customer experience best practices, you will be better able to recognize and handle any issues that may crop up and find ways to improve the overall customer experience. This can lead to improved customer loyalty and satisfaction and, eventually, higher revenue for your organization.

In addition to the tangible benefits, obtaining professional qualifications in customer experience can also give you a sense of personal accomplishment.

If you want to become professionally qualified in customer experience, multiple alternatives are accessible, such as online courses, in-person seminars, and degree programs. Examining and determining the most suitable choice for your needs and timetable is vital. Regardless of your choice, getting a professional qualification in customer experience is a beneficial investment. It can make you stand out in the job market, increase your capability in your current role, and bring satisfaction. So, if you plan to progress your job in customer experience, consider becoming professionally qualified – it is the push you require to succeed in this fast-developing area.


Summary

Gaining certifications in customer experience can be advantageous for employees and businesses alike. It demonstrates an individual’s dedication to the field and provides an upper hand in the job market. Furthermore, it can enhance output in current positions by increasing expertise in the most effective techniques and lead to a higher customer satisfaction rate for the company. Professional qualifications can also bring a feeling of personal achievement. There are several options to receive these qualifications, such as virtual classes, physical seminars, and degree programs. All in all, obtaining professional qualifications in customer experience could be a beneficial investment.

RECOMMENDED QUALIFICATION:
The Accredited Customer Experience Professional® (ACXP):
https://bit.ly/GCCACXP

If you want to check if your colleagues are already qualified do a search with #ACXP on Linkedin.

Review the extensive options from the BPG: https://www.bpgroup.org

Connect with the author: https://linktr.ee/SteveTowers


5 Common Pitfalls to Avoid When Implementing Customer Journey Mapping

Even though Customer Journey Mapping (CJM) has become a popular tool among customer experience (CX) professionals, many organizations are still not utilizing it to its fullest. Oftentimes, the cause of this is a lack of knowledge about how internal operations and data are related to the customer journey. To gain a better comprehension of the customer experience, CX experts need to comprehend the entire process customers navigate when interacting with an organization. This includes not only their dealings with the organization’s products and services, but also the processes and systems that underpin those connections.

Overview

Earlier this week, I released a short video about Customer Journey Management and its benefits for organizations, with examples from Amazon, Starbucks, Uber, Netflix, Apple, and the Financial Sector. (see the 4 minutes on YT: https://youtu.be/an5tNYXXzHo)

Wow, what a response. I didn’t expect that.
Many folks have tried and failed to deploy Customer Journey Map approaches effectively.

Here’s a summary of some of the five most significant challenges. In another article, we will discuss how to avoid them based on the best practices of those who have delivered success.

Some significant drawbacks can affect a company’s ability to provide a great experience to its customers.

🤝Customer Needs

One of these issues is a need for insight into the customer’s needs and desires. This can create an inconsistency between their services and products and the customer’s expectations, leading to disappointment and exasperation.

💖Personalization

Furthermore, not offering a personalized experience make customers feel disregarded and unappreciated.

🎸Co-ordination

Additionally, a failure to properly coordinate and integrate different channels and touchpoints can lead to an incoherent journey for the customer, making it difficult for them to get the assistance or data they require.

🏢Structural challenges

A hindrance is silo-based thinking; when a business has several separate systems and processes, it can take time to get a comprehensive outlook on the customer’s experience and to determine their path.

This can make it challenging to find and address any issues or areas that need to be improved.

✍️Connecting the dots

Understanding the link between internal operations, data, and customer experience is essential. By being aware of the overall process customers go through when interacting with an organization, and the systems and processes that back them, CX professionals can pinpoint pain points and chances for optimization within the customer journey.

Additionally, it is essential to remember that CJM is not a single-time task but rather an ongoing effort to be evaluated and updated routinely. It calls for the participation and collaboration of all levels of the organization. It serves to align initiatives from various departments to upgrade the customer experience and positively affect the business.


Conclusion:

Several specific actions will reduce the risk of poor CJM implementation. We will discuss those shortly by reviewing the best practices of companies that have delivered success.

If you want the inside track on that, subscribe and share this blog.

RECOMMENDED QUALIFICATION:
The Accredited Customer Experience Professional® (ACXP):
https://bit.ly/GCCACXP

If you want to check if your colleagues are already qualified do a search with #ACXP on Linkedin.

Learn more about CJM plus as practiced within the CEMMethod: https://www.cemmethod.com

Connect with the author: https://linktr.ee/SteveTowers


Gain a competitive edge with professional qualifications in Customer Experience

Gaining certifications in customer experience can be advantageous for employees and businesses alike. It demonstrates an individual’s dedication to the field and provides an upper hand in the job market. Furthermore, it can enhance output in current positions by increasing expertise in the most effective techniques and lead to a higher customer satisfaction rate for the company. Professional qualifications can also bring a feeling of personal achievement. There are several options to receive these qualifications, such as virtual classes, physical seminars, and degree programs. All in all, obtaining professional qualifications in customer experience could be a beneficial investment.

It is essential to acknowledge the significance of customer experience. More is required to deliver an outstanding product or service in this highly competitive business environment. Businesses need to put in the extra effort to provide a remarkable customer experience to be distinguished from rivals and gain customer loyalty. This is where obtaining a professional qualification in customer experience comes into play.

Professional Qualification (or not?)

First, having a professional qualification in customer experience demonstrates a commitment to the field. It gives an impression that you have invested your energy to learn the most current best practices and have the necessary capabilities and expertise to offer exceptional customer service. This can be especially helpful for companies searching for customer experience professionals, as it reflects that you are devoted to your career and take it earnestly.

Obtaining professional credentials in customer experience can be advantageous in the job market. In an arena where customer experience is becoming increasingly imperative for businesses, having the qualifications can give you an advantage over applicants with different proficiency levels. This can be particularly advantageous if you want to progress in your profession or change to a new sector.

It is not just about your job

But the advantages of obtaining professional qualifications in customer experience go beyond impressing potential employers. It can also help you be more productive in your current role. By gaining a more profound knowledge of customer experience best practices, you will be better able to recognize and handle any issues that may crop up and find ways to improve the overall customer experience. This can lead to improved customer loyalty and satisfaction and, eventually, higher revenue for your organization.

In addition to the tangible benefits, obtaining professional qualifications in customer experience can also give you a sense of personal accomplishment.

man in white crew neck t shirt holding laptop
Photo by Andrea Piacquadio on Pexels.com

If you want to become professionally qualified in customer experience, multiple alternatives are accessible, such as online courses, in-person seminars, and degree programs. Examining and determining the most suitable choice for your needs and timetable is vital. Regardless of your choice, getting a professional qualification in customer experience is a beneficial investment. It can make you stand out in the job market, increase your capability in your current role, and bring satisfaction. So, if you plan to progress your job in customer experience, consider becoming professionally qualified – it is the push you require to succeed in this fast-developing area.


Summary:

Gaining certifications in customer experience can be advantageous for employees and businesses alike. It demonstrates an individual’s dedication to the field and provides an upper hand in the job market. Furthermore, it can enhance output in current positions by increasing expertise in the most effective techniques and lead to a higher customer satisfaction rate for the company. Professional qualifications can also bring a feeling of personal achievement. There are several options to receive these qualifications, such as virtual classes, physical seminars, and degree programs. All in all, obtaining professional qualifications in customer experience could be a beneficial investment.

RECOMMENDED QUALIFICATION:
The Accredited Customer Experience Professional® (ACXP):
https://bit.ly/GCCACXP

If you want to check if your colleagues are already qualified do a search with #ACXP on Linkedin.

Review the extensive options from the BPG: https://www.bpgroup.org

Connect with the author: https://linktr.ee/SteveTowers


The Most Highly Regarded CX Leaders share Incredible Thought Leadership

I loved that James Dodkins couldn’t find a comprehensive Customer Experience Quotebook, so he decided to create one by assembling the best of the best from our current era of CX luminaries and Business leaders.

Let’s review my choice of the very best best ones 😉

You can get a FREE copy of the CX Quote book with 365 insights with some additional bonuses.
One Inspiration for every day of the coming year perhaps?

https://cemnext.com/cxquotesbook

do not resist change, embrace it

To upskill to the latest CX ‘Next Practice’ Find out more: https://bit.ly/GCCACXP


There are always more questions than answers 😉 However, in the ACX Masters program, we cover all the bases and provide a set of tools and approaches that enable you to WIN THE TRIPLE CROWN in every CX initiative
Join us soon!

The 3 Most Frustrating things about those people who love Quotes

Stay with me for this one. James Dodkins says he just cut n pasted the best CX Quotes into his cornerstone work of 365 CX Quotes. He didn’t because I was there to see the process… try this google ‘Great Quotes’* and you will have some idea of the size of the task in hand.

* It produces results of nearly two billion. 😱

And we all know that 95% of those are dross. So that leaves just 10 million half ways decent ones to get it down to 365 which itself is a herculean task. However he did it, and you can get the results for free (see the link below). One a day CX quotes to brighten the dullest day. And without the dross.

Talking of arrogance and dross produced a really nice quote from that brilliant sci-fi guy, Isaac Asimov.

Let’s just say, like some of us, he doesn’t suffer fools gladly…

Now I would have included that, but I also know James Dodkins hates with a passion sci-fi. Don’t mention Star Trek, Star Wars, or Space Rangers. You will become persona non gratis 😂 Hence Isaac isn’t in this book…..

Even so, this book is an inspiration.
Open it at random and you might get your thoughts changed for a day or two. Or treat it like a 365-day advent calendar and regale your friends with a quote a day for a year – no don’t do that, it is too nerdy.

Here are a couple of fine examples.

I especially like this one. Been there and done that way too often.


Here’s a link that will get you this work of a genius (OK then, the work of the CX RockStar)

https://cemnext.com/cxquotesbook

Catch you soon!

Steve Towers


To upskill to the latest CX ‘Next Practice’ Find out more: https://bit.ly/GCCACXP


There are always more questions than answers 😉 However, in the ACX Masters program, we cover all the bases and provide a set of tools and approaches that enable you to WIN THE TRIPLE CROWN in every CX initiative
Join us soon!

The 11 Critical Things Mentally Strong People Avoid

Entrepreneurs are often interested in physical strength and health, but mental strength is even more important. Mental strength is a critical characteristic for entrepreneurs, as many articles address tenacity, “grit,” optimism, and unfailing ability to “fail up,” as David Williams of Forbes puts it.

do not resist change, embrace it

However, mentally strong individuals avoid doing certain things as well. Licensed Clinical psychotherapist and social worker Amy Morin[1] created a list of things mentally strong individuals don’t do as part of LifeHack. It inspired me enough to summarize and spread it around, and I’ll add my thoughts on how these things relate to entrepreneurs.

  1. Mentally strong individuals don’t waste time feeling bad for themselves.
    They don’t waste time thinking about how they’ve been wronged. They are responsible for their actions and consequences and realize that life isn’t always fair. Even though they emerge from difficult situations with self-awareness and gratitude for the lessons learned, they can respond to an unfavorable outcome with the phrase “Oh, well.” Next!” or simply “Next!”
  2. Hand their Power to Others.
    Mentally strong individuals avoid relinquishing control to others, ensuring they do not feel inadequate or inferior. They understand that they are in charge of their actions and emotions. They acknowledge that their strength lies in managing how they respond.
  3. Seeing change as an enemy
    A mentally strong person accepts change and challenges with open arms. If they have a greatest “fear,” it is of becoming inwardly focused, complacent, and stuck. An environment of change, challenge, and uncertainty can energize a mentally strong person and bring out their best.

  4. Waste time on things beyond their control.
    A mentally strong person doesn’t whine about bad traffic, lost luggage, or other people (as these things are usually outside of their control) but instead focuses on what they can control: their response and attitude. Even in a bad situation, they know that the only thing they can always control is their response and perspective, and they make the most of these attributes.

  5. Wanting to be liked by everyone.
    Do you know any people pleasers or people who go out of their way to displease others to reinforce an image of strength? Neither position is good. A mentally strong individual aims to be kind and just, in addition to pleasing others if appropriate, but they are not afraid to speak up. They can deal with difficult situations where someone might become upset with grace, if possible.

  6. Worry over taking Risks.
    A mentally strong person is very willing to take calculated risks. This differs from taking foolish risks. However, with mental strength, an individual can weigh the risks and benefits thoroughly, consider the potential downsides and even the worst-case scenarios before taking action, and make a rational decision.

  7. Lament and become sentimental about a past event.
    A mentally strong person can avoid miring their mental energy in past disappointments or fantasies of the “glory days” in the past. Acknowledging and learning from past experiences, in particular, provides mental strength. Investing the majority of their mental energy in creating an optimal present and future is what mentally strong people do.

  8. Avoid Habitual Mistakes.
    The definition of insanity is when we take the same actions repeatedly while hoping for a better outcome than we got the last time. We all know what it means. A mentally strong individual acknowledges responsibility for previous actions and is willing to learn from errors. According to research, one of the greatest strengths of successful executives and entrepreneurs is their self-reflective, accurate, and effective way of thinking.

  9. Avoid the Green Monster trap.
    It takes strength of character to be genuinely pleased and enthused by other people’s achievements. Mentally strong people possess this skill. When others succeed, they don’t become jealous or resentful (although they may carefully observe what the individual did right). They work hard for their own success rather than taking shortcuts and are willing to do so.

  10. Surrender when they fail.
    The most outstanding entrepreneurs acknowledge that many failures characterized their first efforts. Every failure provides an opportunity to improve. Mentally tough individuals are willing to fail repeatedly as long as they can learn from each “failure.” They don’t fear being alone; they treasure and even enjoy it. During their downtime, mentally strong individuals reflect, plan, and accomplish things. They don’t need others to keep them happy and cheerful, so they don’t rely on others. They can enjoy being with others and also enjoy being alone.

  11.  Understand that the world owes them nothing.
    Employees and executives at all levels realize that the world does not owe them a salary, rewards package, and an easy life regardless of their education and preparation. People with mental strength are prepared to work and succeed on their own merits at every stage of life.

    Those who want immediate results will be disappointed. Even when they start a business or begin a workout plan, people with mental toughness are in it for the long haul. They know that they must take measured doses of time and energy and celebrate each step of success as they go. They have staying power and recognize that real change takes time.

    Are you mentally tough? What areas of these habits do you need to strengthen?
Change Your Habits Change Your Life


[1] https://www.amazon.com/Things-Mentally-Strong-Women-Dont/dp/0062847635


To upskill to the latest ‘Next Practice’ Find out more: https://bit.ly/GCCACXP


There are always more questions than answers 😉 However, in the ACX Masters program, we cover all the bases and provide a set of tools and approaches that enable you to WIN THE TRIPLE CROWN in every CX initiative
Join us soon!

The five crucial things successful CX companies do every day

> Most successful CX companies do these things to lift their game
> Steve Towers shares the winning strategies
> Model your own strategy based on leading CX next practices
This article is a build on terrific feedback from my recent piece ‘5 Critical Failures of 80% of Customer Experience initiatives’.
(You can see that here: https://bit.ly/CX5Results)

George Bernard Shaws observation is pertinent

“Success does not consist in never making mistakes but in never making the same one a second time.”

So with that in mind, let’s move beyond the mistakes and uncover the winning strategies and how best we can implement those insightful approaches.
Based on our recent work and research my report from the CX front line should help you rethink your approach in our collective endeavor to get more scientific about the customer experience.
In the earlier article, we identified five major errors and causes of failure. Let’s review how winning CX companies reframe those into successful strategies.
1. Top teams understand CX success and get out of the way of their people to let them get on with it.
To achieve strategic CX success, it is necessary to understand the limitations imposed by industrial-age thinking (getting better at doing the wrong stuff faster, functional specialisms, outdated reward systems) and help the organization migrate to Outside-In thinking and practices. At Zappos, for instance, it is more important to meet the customer (see Zappos hits the road.. http://bit.ly/Zappos2017), gather insights, and provide input to reshape the organization. The top team is actually out there “We want to shake the customers hands, give them really big high fives and meet their friends — delivering happiness and memorable experiences along the way,” said Kristin Richmer, Senior Brand Marketing Manager, Zappos.
The task then is not overlaying the new insights onto an industrial age siloed world. It is actually to reshape the organization, its people, the reward systems, processes and systems to better deliver successful customer outcomes. Tony Hsieh reinforces this feed-forward approach “we actually want to talk with customers more as 70% of our business are repeat buys. Hiding our contact details and making it difficult to talk is not our way” http://bit.ly/TonyHseih
2. Customer needs are understood and developed to create the organizational alignment towards successful customer outcomes.
Leading CX Companies have developed an a-b-c strategy when boiled down includes
(a) stop asking customers what they want
(b) get your head around current customer expectations, and
(c) articulate customer needs even when the customer doesn’t know what they are.
This effort is not a ‘one and done’, it is about continual learning and then the development of services and products that anticipate customer needs rather than following the outdated mantra of those organizations seeking more and more (often meaningless) feedback.
And Disney provides a demonstration of this a-b-c approach.
Consider this:

Disney World Orlando, is about 43 square miles, about twice the size of Manhattan. 30 million guests per year enjoy 4 theme parks: the Magic Kingdom, the Hollywood Studios, Epcot and the Animal Kingdom.

You can navigate to these parks by car, bus, monorail, boats and a ferry depending on your hotel – and that in itself includes over 20 themed for your delight. Coupled with Disneys new wearable “Magic Bands” (see http://bit.ly/MagicBand) you receive a smooth personalized experience where ever you are.
This collection of entertainment is a dynamic living system focused on successful customer outcomes. With digital real-time feedback, Disney offers an integrated experience built around a co-ordinated set of business and customer outcomes, from the time you think of a trip, to the time you are back home with the kids.
3. Being customer-centric isn’t about projects – it is a state of mind.
A great mistake of many is approaching customer experience as an initiative, something with a clearly defined start and end point. Appreciating CX is a state of mind for the whole company is a major differentiator and allows successful organizations to continually tweak and evolve, rather than live in a permanent state of project stop-start crisis. The guiding principle is, at the heart of CX, change is desirable, welcomed and systematic. It impacts everyone and everything all the time.
4. Successful CX transcends measures and implements a rigorous feedback/feed forward framework.
A recent analysis in the banking industry suggested that more than 85% of the total key performance indicators measured outputs – things that get produced from activities.
Successful CX companies however have a very different profile and focus, their attention is on measuring outcomes – the result of what is produced. To these companies this is not a semantic distinction, it underpins the total CX strategy. As a result, the measurement systems are simplified, and the focus on results rather than activity moves the dial towards customer centricity so much more quickly. Programs such as Disneys True North set a direction with supporting metrics, and rather than measure everything that moves they focus on the results and outcomes that need to be delivered to achieve successful customer outcomes. In this context, more than 75% of measures are ‘Outcomes’ with less than 25% outputs.
Test this for yourself in the call center. What are your top ten measurements, are they output-oriented or outcome-based? The former would be things like average handle time, abandon rates, downtime and so on. The latter would be the delivery of customer need, queries completely resolved (not the piece mean partial interim ‘first call resolution’ type things measured with a functional bias).
In summary, CX leaders have fewer measures and the majority are now Outcome-based.
5. CX is both the strategy and the operational objective to overcome needless complexity.
A recent Forrester survey says 81% of CX professionals are mapping experiences from the customer’s perspective, but only 21% are mapping the ecosystem (processes, people, technology). In this context there are two opportunities that successful CX companies exploit:
i. CX can only be successful if you build a complete CX ecosystem map (we call that a CXecomap) which includes cause and effect and connects the people who deliver the customer experience with those people and systems who provide the means for it.
ii. CX Current state crisis. Successful CX companies can clearly articulate the what and how the organization should be doing to deliver great experiences. They do not become mired in the exercise of mapping all the current external and internal processes and systems (which can take years to complete and provides little in the way of direction for what should exist.)
These companies understand the reality that the current structure and systems were never created with excellent CX in mind but were in fact designed around an industrial age, production system based model. Accordingly, next practice is to utilize design principles that envision what should be, and then progressively mature and migrate the organization to that vision.
To conclude CX success doesn’t come from wishful thinking. It is a deliberate and sustained effort to understand and articulate the ever changing customer. To build a new trust with them that goes beyond the platitudes of the past. In the near term it is about becoming more scientific about the customer experience. In the longer term it is a guarantee of business success.
We have codified these CX next practice approaches into the CEMMethod (now version10). You can access that as a resource with others below.
The earlier article can be viewed here: ‘5 Critical Failures of 80% of Customer Experience initiatives’. http://bit.ly/CX2017
Other useful resources on this theme:www.bpgroup.org (workshops, accreditation, and certification)www.stevebtowers.com
www.successfulcustomeroutcomes.net (blog for all things customer experience)
www.cemmethod.com (CEMMethod v10)
www.outsideinthesecret.com (Free copy of ‘Outside-In. The Secret’)
Join us to learn the Secrets of Apples, Googles, Zara, Zappos and Emirates success

Accredited CX Professional, Masters & Champions (ACXP, ACXM, ACXC) Program

An internationally recognized program with proven track record delivered by been there and done it coaches more than 180 times, in 64 cities with delegates from 118 countries.
The program, now in its eleventh year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
 
Become a qualified CPP-Master or ACXP and demonstrate your professionalism http://www.bpgroup.org/training.html

Leveraging Analytics to Create the Ultimate Customer Experience Ecosystem

Dr. Durrell Ramrathan, Ph.D

Dr. Durrell Ramrathan is for many an unsung hero carving a path for the rest of us to follow as he takes CX and Analytics to the next level. This recent keynote is exactly what |I am talking about, chokka block full of useful practical guidance and some great stories at the same time.

Watch the presentation here and download the transcript below.

You can reach out to Durrel at: Durel Ramrathan, Ph.D
and he is part of the groundbreaking CX team headed by Roland D. Naidoo over at #Multichoice.

Get the Transcript: https://bit.ly/CXAnalyticsTransacr


To upskill to the latest ‘Next Practice’ Find out more: https://bit.ly/GCCACXP


There are always more questions than answers 😉 However, in the ACX Masters program, we cover all the bases and provide a set of tools and approaches that enable you to WIN THE TRIPLE CROWN in every CX initiative
Join us soon!

My Big STupid Outside-In Failure

I wasn’t always an expert in Customer Experience and Outside-In

In fact, when I became an Industrial Engineer I didn’t have the first clue about how to deliver Successful Customer Outcomes.

I’m going to share a personal story with you about one of my early failures…

It’s a little embarrassing to share, but I think it will inspire you.

It was a quest of five years looking for a standardized Home Loan process and system for a world-leading bank. My team and I visited 30+ countries, reviewed more than 40 IT suppliers, and talked with other top banks and mutual lenders. We sat down with the best business professors, authors and researchers and attended dozens of events on our quest…

And just as in Monty Python and the Holy Grail we returned home empty-handed. You can imagine the investment of time, energy, and budget to realize there isn’t such a thing as an Ideal Home Loan process and system (despite what the big consultancies and IT vendors had told us).

Our senior executive team in the bank was incredulous. In fact, deep down I doubted my own capabilities, I was exhausted and had failed with one of the biggest projects in the bank’s history. Or so I thought…

That is when the truth hit me square between the eyes. We were thinking of our business in the wrong way. My enlightenment was complete when Steve Jobs, in the same year 1997, said the now immortal words “You have got to start with the Customer Experience and work backwards to the Technology, not the other way around”

I had finally got it – we had to think Outside-In, put the customer at the center of everything, and realize using out-of-date business thinking has no place in the 21st century.

1997 – Apple World Developers Conference

Everything changed for me in May 1997.
Since then I have worked with the world’s leading companies learning and adopting Outside-In as a way of being. 
Trust me, if I can do this so can you.

In fact, you even have it better than me. You can bypass all the trouble I went through by simply learning from my mistakes.

I laid out a safe and sensible plan for you here: https://bit.ly/GCCACXP

The one you love…

What do you most admire in the ones you love? Remind yourself that is one of the many reasons you love them, whether it is a partner, child or stranger. Think about that and enjoy the feeling.

Steve Towers

Thoughts for your CX Day

Being uncomfortable should be comforting as it demonstrates you are in a change state. Learn to foster discomfort and make it your friend, It is indeed wise counsel.

Steve Towers

What do you most admire in the ones you love? Remind yourself that is one of the many reasons you love them, whether it is a partner, child or stranger. Think about that and enjoy the feeling.

Steve Towers

You are only as good as the way you feel. That’s why you need to focus on things that make you feel good. What is the one thing that today could make you fell grateful? Then you will feel good.

Steve Towers