The Crazy Secret of the Worlds Top Five…

Hey Hey!

I just wanted to reach out, so you don’t miss out on this limited time offer on my new book Outside-In The Secret of the 21st c. leading companies.

You might be thinking, what is Outside-In?

To sum it up, ‘Outside-In The Secret’ reveals the fundamental difference between the top-performing companies and the failing also-rans. It is a massive shift in perspective that revolutionizes work forever.

The insights shared are based on my work and research with companies like BMW, Emirates, Zara, Zappos, and Amazon over the last two decades.

But hey, don’t just hear it from me…

So, I have codified the learning and the ‘Secret’ approaches, tips, tricks, and hacks to make them accessible to all. Initially published in 2010 and it is now wholly updated as Edition 10!

My colleague and BP Group co-founder says this…

Why You Should Read Outside-In The Secret

You may be wondering why you should invest your precious time reading this book. With all the pressures of the current business climate, why will this investment be worthwhile?

I’d like you for a moment to think of ‘high jumping.’ This is a sport that has been pursued actively from the Ancient Greeks in the original Olympics to modern times. And for nearly 3,000 years, people jumped using similar techniques. Then an innovator, Dick Fosbery, thought of a new approach that was incredibly simple and yet at the same time delivered ‘breakthrough performance’ levels enabling him to win the gold medal in the 1968 Olympic high jump bar. He leaped over the bar backward, overturning thousands of years of ‘best practice.’

So I would like you to give yourself permission to consider that you, too, can achieve ‘breakthrough performance’ in your own business endeavors. In this book, ‘Outside-In,’ Steve Towers will introduce you to some remarkable concepts that at first seem simple and obvious, and yet when applied, will allow you to win the gold medal in your own field of business.

John Corr, Director, Alix Partners, London, England.

And Guess What? Do you want something special?

It is FREE for a short period of time…

This is what you need to do RIGHT NOW to get your copy:

http://bit.ly/OI2021now

First go to this website and let him know where to ship it to (you’ll have to pay a tiny shipping fee):

http://bit.ly/OI2021now

Secondyou should probably post on FB, tweet, and let EVERYONE else you know about it ASAP (because this cool book promo will be over soon…).

http://bit.ly/OI2021now

This book will be sold retail in 2021 at $30, but you can get it FREE now.

Just go here to see what you need to do next:

http://bit.ly/OI2021now

But you MUST get your copy of this book now. The last time I made an offer like this, I ran out of books within a week ….

So go get your copy now:

http://bit.ly/OI2021now

To Your Success!

P.S. — this book is the real deal. James Dodkins said that it’s: “the map that will allow you to turn your specialized knowledge, talents, and abilities coupled with this new perspective into a way of working that transforms you and your company! This is one of the shortcuts of the New Stellar Performers.” — and TODAY, you can get it for free, right here:

http://bit.ly/OI2021now

My previous book, Dare! Became an Amazon Number 1 Best Seller in February 2020. This book Outside-In The Secret will also be… get your FREE copy here:
http://bit.ly/OI2021now



The 5 Secret Steps to Process Masterdom

Do you ever have that sneaky feeling that we can get so much more out of our business processes? Are you Struggling to get support from the organization for your change? Are you curious about what are the best proven techniques (that go way beyond Lean and Six Sigma)?

If so you are in the right place!

THE USE OF THE RIGHT APPROACHES WILL REDUCE COSTS BY AT LEAST 30% (and at the same time significantly improve customer satisfaction!) – 100% Guaranteed

Steve Towers

This FOUR day 5 Hours per day program shows you how using the REAL LIFE work you are doing! Come get upskilled and take back IMMEDIATE improvements that realise tangible benefits from the get-go.

Review the Preview here: https://experienceprofessional.com/cppm_preview

Here are just some of the recent testimonials:

Let me take this opportunity to thank Mr Steve. Your teachings are timeless and they stick perfectly and forever in our minds. We shall never forget you wherever we find ourselves on this planet. Thank you so much, Steve 🙏

Benignus Otmar, Tanzania


Thank you, the experience was enlightening, empowering, educating, encouraging and engaging.

Natasha Doren, South Africa

Thank you, Steve, I have never enjoyed anything more than the CX course, The weight of knowledge I gained and the enlightenment that I got is indescribable.

Reem Elsadig, Sudan


Thanks Steve for such an excellent program, the dedicated manner you use to share with us your wonderful knowledge and wisdom in CX, and time to response all our questions! God bless you, thanks a lot!

Yanese Angeles, Dominican Republic

You started me out on this journey my friend. Thanks for letting me live out my passion!

Molly Redenbaugh, Iowa, United States


Thank you! It’s been an amazing journey and you have been a great mentor.It was an honor taking your class, I am now a confident CPP Master🙏🏾

Masele Masudi Msita, Tanzania

Thank you Steve for high-quality wonderful Master. I thought the course was brilliant.Thank you for everything.

Join our upcoming Coaching and Accreditation sessions online, LIVE & Interactive

Professional WebclassStartsDuration
Accredited CX Master
(ACXM)
16th Nov4 days @
5 hours per day
Certified Process Professional Coach
(CPP-Coach)
3rd Nov4 weeks @
3 hours per week
Certified Process Professional Champion (CPPC)9th Nov3 days @
5 hours per day
Certified Outside In Master
(COIM)
17th Nov7 weeks @
3 hours per week
Certified Process Professional
(CPP)
23rd Nov2 days @
5 hours per day
Certified Process Professional Master
(CPPM)
23rd Nov4 days @
5 hours per day
Accredited CX Champion
(ACXC)
1st Dec3 days @
5 hours per day
Certified Outside In Champion
(COIC)
8th Dec3 weeks @
3 hours per week


2021 Recommended Blogging Utility – you will love this!

This last 12 months I have experimented with a marvellous little utility that boosts your social postings and articles. Watch the demo at the link below and you will be smitten too. https://lttr.ai/UPph

To give you some idea of its impact (and some cracking links) these were my results in the last 4 weeks.

TOP PERFORMING CAMPAIGNS
Your top 5 campaigns generated 89% of your total clicks last month.

Uncovering the Secrets of the Top Influencers
http://feedproxy.google.com/~r/CxObsession/~3/PAxm4qu_7xs/
645 clicks recorded last month

What does Google know about you?
http://feedproxy.google.com/~r/CxObsession/~3/S0PslFLderc/
236 clicks recorded last month

TipTop Influencers
http://feedproxy.google.com/~r/CxObsession/~3/bSeZIZ-b7rc/
221 clicks recorded last month

CX POWER Hour webinar
http://feedproxy.google.com/~r/CxObsession/~3/F9VdMfwUsX8/
181 clicks recorded last month

The Ten Commandments of Customer Experience
http://feedproxy.google.com/~r/CxObsession/~3/5Tbjywe6qv4/
143 clicks recorded last month

Join our upcoming Coaching and Accreditation sessions online, LIVE & Interactive

Professional WebclassStartsDuration
Accredited CX Master
(ACXM)
16th Nov4 days @
5 hours per day
Certified Process Professional Coach
(CPP-Coach)
3rd Nov4 weeks @
3 hours per week
Certified Process Professional Champion (CPPC)9th Nov3 days @
5 hours per day
Certified Outside In Master
(COIM)
17th Nov7 weeks @
3 hours per week
Certified Process Professional
(CPP)
23rd Nov2 days @
5 hours per day
Certified Process Professional Master
(CPPM)
23rd Nov4 days @
5 hours per day
Accredited CX Champion
(ACXC)
1st Dec3 days @
5 hours per day
Certified Outside In Champion
(COIC)
8th Dec3 weeks @
3 hours per week


Customer Experience Quote Book

The Customer Experience Quote Book: 365 Customer Experience Quotes by the World's Top CX & Business LeadersThe Customer Experience Quote Book: 365 Customer Experience Quotes by the World’s Top CX & Business Leaders by James Dodkins
My rating: 5 of 5 stars

Really clear quotes chosen by someone who knows his stuff. They are to the point and include folks you sometimes wouldn’t expect to see in a book like this. And they are nice in this format at one per day. Read and enjoy. Recommended.

View all my reviews

Steve Towers
www.stevetowers.com

LinkedIn
https://www.linkedin.com/in/stevetowers/

BP Group
www.bpgroup.org

LATEST FREE WebClass:
https://tiptopinfluencers.com/europeus_reg

Is Your Call Centre killing Great Customer Experiences?

Part Two. In Part One we reviewed how poor metrics drive bad behaviours. Lets dig deeper with a typical scenario…

And if you think this experience is unusual grab a coffee and google ‘poor customer experiences’.

Leadership Delusion

The leadership team can talk until they are blue in the face about customer centricity but if they insist on metrics designed for running factories everyone suffers. Here’s another typical conversation:

In all three instances the customer did not achieve a Successful Outcome.
In fact there is now more effort required by the customer, and also more cost and time to be incurred for the organisation if the customer does follow through. If the customer doesn’t bother that is more potential revenue lost.

So how does this organisation look to the browsing customer?
Pretty awful to say the least.

We know why this is so. Organisations like this are focused on measuring Outputs, rather than measures of Successful Customer Outcomes. If it is so obvious why is it so many persist in this Failure-Demand cycle?

Because they are measuring the wrong things.
And guess what? Yes, they will have automated those measurements and put them on fancy management dashboards so everyone can feel happy. Except the customer of course. But what does that matter?

In Part Three – a big reveal. A couple of techniques that will help shape Successful Customer Outcomes brought to you from companies like Amazon, Zara, Zappos and Emirates.

Now, please remember if you pay people to do dumb stuff they will get really smart at it.

Join our upcoming Coaching and Accreditation sessions online, LIVE & Interactive

Certified Process Professional
Master (CPPM)
10th Aug4 days @ 5 hours per day
Accredited CX Master
(ACXM)
18th Aug4 days @ 5 hours per day
Accredited CX Mentor
(ACX-Mentor)
1st Sep4 weeks @ 3 hours per week
Accredited CX Champion
(ACXC)
8th Sep3 days @ 5 hours per day
Certified Process Professional
Champion (CPPC)
22nd Sep3 days @ 5 hours per day
Certified Outside In Master
(COIM)
8th Sep7 weeks @ 3 hours per week

Uncovering the Secrets of the Top Influencers

Who are the best and what are their secrets?

I revisited my lists of sources, contacts and influencers, brought them up to date (the last two years or so) and collated the best across the domains I operate in. I included the recent Award winners acknowledged for their contributions to business. The result you can access below which contains the people, their LinkedIn connections, their best videos and in some cases additional resources.

My work takes me all over the planet and I get to meet some awesome people who are generous with their time and ideas. I then test, optimise and codify these great ideas into techniques and approaches we can all access.

Dare! Amazon Number 1 Best Seller (2020)

I was relating this approach at a keynote in a conference in Romania recently following the publication of our new Amazon best selling book Dare!

The keynote went well (see the extract version below) and everyone adjourned to the bar to relax and network.

At that drinks reception several people wanted to know my sources of inspiration, so naturally, we started trading names, some well known and some not yet so. As I was doing this it struck me this was one of the most commonly asked questions whether I am talking or working with some of the leading companies on the planet. So an idea was born…

Steve’s keynote in Bucharest in February 2020

Who are the best and what are their secrets?

I revisited my lists of sources, contacts and influencers, brought them up to date (the last two years or so) and collated the best across the domains I operate in. I included the recent Award winners acknowledged for their contributions to business. The result you can access below which contains the people, their LinkedIn connections, their best videos and in some cases additional resources.

So the next time someone asks me a question about influencers I am going to point them here!

All the Best, Keep safe and well,
Steve

Customer Experience, Customer Service, Leadership and Operational Excellence

Click the image to access videos, books and other resources!

Steve Towers
www.stevetowers.com

LinkedIn
https://www.linkedin.com/in/stevetowers/

BP Group
www.bpgroup.org

LATEST FREE WebClass:
https://tiptopinfluencers.com/europeus_reg

What is the key that picks any lock?

Patterns. They are Fascinating. If you can understand them, and model them then you can deliver amazing results.

When I was a young kid I loved the weather forecast on TV. All those swirly lines (isobars as I was later to discover) and fronts.

Then I discovered astronomy, got a telescope, and stared in awe at the planets, stars and galaxies. It was mind blowing how they all worked together through invisible forces.

Then a good childhood friend of mine introduced me to chess. Amazing, wow! I studied openings and endings and everything in between. The great world champions, Tal, Botvinnik, Fisher and Magnus Carlsen.

Then came meditation and brainwaves. I dabbled with gamma, alpha, beta, theta and Delta and watched them represent our brain processes. I love neuro-science. Then I discovered love, the crazy emotional ups and downs, the exhilaration, heartache and the deep deep introspection.

So what do all these things have in common? Yes, patterns! If you can ‘see’ the pattern, figure them out then you too can become good with them.

Something occurred to me – were our lives governed by patterns? That ‘aha’ moment took me on a career path initially in Industrial Engineering, then Process Reengineering, then Systems Engineering, Enterprise Architecture, and even into Neuro-Linguistic Programming, Medical Hypnotherapy and Reiki.

My life can be summed as one of trying to understand patterns of energy, how they relate and how they work.

Patterns have worked for me, whether in my business life, personal (can anyone truly understand our partners and children?!), hobbies, music and so much more. By studying the greats, people, organisations, mentors and leaders you can model their patterns, codify them and share with others.

That is what, with some great friends and colleagues, we have done in and around Experience Management, whether that is writing bestselling books, developing business transformation methods, launching new software tools or simply living better lives. Working with the worlds best companies we picked apart the complexity and saw the simple beauty of approaches that work outstandingly every time without exception.

And now we have brought them online. We have unpacked the wisdom, applied pragmatic techniques and repackaged the patterns into workable replicable behaviours that we can all learn and make our own.

Please join us on this incredible journey in the next few weeks.

As a primer this course is running now – Outside-In Vision.

6 weeks at 3 hours per week to learn and practice the patterns that win the game for the worlds leading companies.

Join us live or watch the recorded interactive hands-on sessions at a time to suit you. You may just have discovered the key that picks any lock.

https://oi2020vision.eventbrite.com

Congratulations to Ridwan Gattoo ACX Mentor

Congratulations to a newly qualified ACX Mentor Ridwan Gattoo in South Africa! Having qualified through the ACX Professional, ACX Masters and now the ACX Mentor Ridwan has passed all the tests to be a qualified ACX Mentor.

Congratulations Ridwan!

Find out more about the Certification and Accreditation programs at the https://www.bpgroup.org – Online and Inclass, Customer Experience, Process Management, Outside-In and customised to your needs.

Connect with Ridwan at:
https://www.linkedin.com/in/ridwan-gattoo-7ba8b883/

It is the end of the world as we know it… but I feel fine

The following from C. S. Lewis was written in 1948 after the dawn of the atomic age. Just substitute COVID-19 for the Atomic bomb and you will get the shivers.

In one way we think a great deal too much of the atomic bomb. “How are we to live in an atomic age?” I am tempted to reply: “Why, as you would have lived in the sixteenth century when the plague visited London almost every year, or as you would have lived in a Viking age when raiders from Scandinavia might land and cut your throat any night; or indeed, as you are already living in an age of cancer, an age of syphilis, an age of paralysis, an age of air raids, an age of railway accidents, an age of motor accidents.”

In other words, do not let us begin by exaggerating the novelty of our situation. Believe me, dear sir or madam, you and all whom you love were already sentenced to death before the atomic bomb was invented: and quite a high percentage of us were going to die in unpleasant ways. We had, indeed, one very great advantage over our ancestors—anesthetics; but we have that still. It is perfectly ridiculous to go about whimpering and drawing long faces because the scientists have added one more chance of painful and premature death to a world which already bristled with such chances and in which death itself was not a chance at all, but a certainty.

This is the first point to be made: and the first action to be taken is to pull ourselves together. If we are all going to be destroyed by an atomic bomb, let that bomb when it comes find us doing sensible and human things—praying, working, teaching, reading, listening to music, bathing the children, playing tennis, chatting to our friends over a pint and a game of darts—not huddled together like frightened sheep and thinking about bombs. They may break our bodies (a microbe can do that) but they need not dominate our minds.

— “On Living in an Atomic Age” (1948)

Chilling eh? And hopeful too!
It is the end of the world as we know it… REM would be a good bash on the last night perhaps?
https://www.youtube.com/watch?v=8OyBtMPqpNY

James Dodkins Online Tour Rocks Customer Experience!

BIG ANNOUNCEMENT! The ACXS™ training and certification program is now available online.
Get instant access to 25 video lessons and become certified as an Accredited Customer Experience Specialist – the first choice certification for CX disrupters.

https://acxs.kartra.com/page/acxs

You will learn how to connect with your customers at a deeper level, understand their expectations, where they came from and how to change them, uncover hidden needs, articulate ‘Successful Customer Outcome’ statements and build ideal experiences that deliver on these things.

Measure the CX6, calculate Return on Experience Investment, implement Proactive Experience Recovery, learn how to redefine CX in your company…and much, much more.

Things are a bit crazy right now, we’re all stuck at home, we’re all looking for ways to make the most of our time, we’re all trying to be as productive as possible – Why not become an Accredited Customer Experience Specialist Online, On-Demand, On Your Terms?

Use code ‘special50’ to get a massive 50% discount, taking lifetime access to the training down to from £860 to only £430!

And if that wasn’t good enough you can spread the payments out over 4 crazy low payments of just £107.50

https://acxs.kartra.com/page/acxs