Coming to London in March and will blow your #cx and #ux socks off!!
And this keynote is sponsored by the new platform that transforms the way you approach #process and #customerexperience forever. Sign up for a free account at www.theexperiencemanager.com
Do the math and the Top Team are as confused as hell. Are we all doomed?
For instance Google searches reveal a plethora of various experts claiming dominion over the process truth. Is it any surprise that the top team are confused. Who should you believe about improving and connecting process, strategy and performance? How can you get it right with so much potential mis information?
Six Sigma – 20.2 Million Business Process Management – 273 Million Enterprise Architecture – 25.5 Million Customer Experience Management – 95.7 Million And what benefit is all that process based stuff doing for organization performance? Why is there this disconnect between process transformation (whatever your flavor), performance improvement and Strategic Intent? Is the disconnect something fundamental about how we think of work? Think about how we manage and control most organizations. Yes you probably guessed it, with a model of doing business from the industrial revolution. Is it any great surprise that process and strategy are at best disconnected and at worst the cause of todays business issues as our corporate mindsets are simply not geared for the customer/digital age. We have got to step up and move our thinking and practice into the 21st century. So let’s scan the horizon and look at a few of the folks who seem to have it… Some common themes emerge when you research the Zara, Zappos, Emirates, Virgin, Apple, Amazon, Disney type companies. Their success is defined by ongoing performance improvements despite the ups and downs of economic cycles, terrorism, climate change and industrial disputes. Performance improvements measured by objective and tangible results including shareholder values, profitability, service delivery and cost control separate these guys from the rest. So what is it? At first glance could it be the improvements in efficiency and effectiveness through classic process approaches such as Lean and Six Sigma. Might it be shaped by removing non value added activities and streamlining activity? Or given the apparent disconnect between process and strategy elsewhere, and interestingly the lack of attention in these leading organisations towards industrial age approaches, where is this performance kick coming from? Latest Research Research now suggests the performance benefit is derived directly by connecting the processes with the customer experience and onwards into strategic intent. Can it be so straightforward? So simple others could emulate this approach? We can trace the origins to a 1997 speech by Steve Jobs “You gotta start with the customer experience and work backwards to the technology. Not the other way around.” Jeff Bezos, CEO Amazon, actually calls their strategic mission as ‘working backwards’. Put the customer first, then figure out what you need to do to align to achieving a successful outcome. We have distilled this approach into the CEMMethod so as to train others in the deployment, with two lead techniques to create this understanding – The Outside-In Strategic Matrix (OISM), and the Successful Customer Outcome Canvas (SCOC). Through this mechanism you can link Process to Strategy in a scientific way. Ultimately there shouldn’t be anything that you do as an organization that isn’t linked to the Successful Customer Outcome and the Strategic intent. Disney refer to this alignment as ‘True North’. Mature Outside-In companies have a Rewards and remuneration system that further reinforces their efforts. People can literally see their day to day contribution. It might not be rocket science and that is part of its virtue. We can all orientate our thinking and doing in the same way to unify strategy and process. References: Steve Jobs talk in 1997 – https://youtu.be/GnO7D5UaDig Outside-In http://www.amazon.com/Outside-Putting-Customers-Center-Business/dp/0547913982/httpwwwstevet-20
Do you want to get in the picture? Join us soon at a session in a city near you…
Join us to learn the Secrets of Apples, Googles, Zara, Zappos and Amazons success
Certified Process Professional Masters & Champions (CPP-Master) Program
An internationally recognized program with proven track record delivered by been there and done it coaches more than 150 times, in 57 cities with delegates from 108 countries. The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.
You may have heard of this popular approach emerging from the likes of Google and Zappos so let’s bring the story up to date with this insightful talk that tells you whether this stuff is for you, and more importantly how we can implement holacracy in our own organisations…
The Q&A session starts at 28 minutes 20 seconds
Join us to learn the Secrets of Apples, Googles, Zara, Zappos and Amazons success
Certified Process Professional Masters & Champions (CPP-Master) Program
An internationally recognized program with proven track record delivered by been there and done it coaches more than 150 times, in 57 cities with delegates from 108 countries. The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.
Somewhere in the deserts of Nevada there is a very different billionaire. Is he wealthy because he is weird or weird because he is wealthy? You decide…
Join us to learn the Secrets of Apples, Googles, Zara, Zappos and Amazons success
Certified Process Professional Masters & Champions (CPP-Master) Program
An internationally recognized program with proven track record delivered by been there and done it coaches more than 150 times, in 57 cities with delegates from 108 countries. The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries. The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries. The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.
You have to understand the Customer Need and work backwards into the organisation to ensure everything you do aligns to that need.
And that is not about asking customers what they want – you have to understand the need even when the customer doesn’t know it themselves. Until Apple invented the iPhone 3 none of us knew we needed it.
We call this thinking and the resulting actions Outside-In.
Certified Process Professional Masters (CPP-Master) Program
An internationally recognised program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries. The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalism.
This slide deck is a wonderful illustration of the hard work underway in the Customer Experience arena. Delivered by Pascal Spelier (www.finno.nl) – link with him here – it demonstrates how you connect customer journeys with process transformation.