The Customer Experience Quote Book: 365 Customer Experience Quotes by the World’s Top CX & Business Leaders by James DodkinsSimple things can be very very effective and that is certainly the case with this ‘go-to’ template. Based on the Next Practice of some of the worlds leading companies completing this could change the way you think and do business forever.
It is my first interaction with Top Teams and Leaders and I use it as my first conversation with anyone who says they are tasked with helping transform their organisations (and themselves sometimes!)
You can get this template and watch the overview 1 minute video at:
https://experienceprofessional.com/northstar
Is it the One Template to Rule Them All? You tell me 😉
This neat 30 second video might just give you a clue as to its origins…
👉 Step #1 – Review the upskilling options to become an ACX Professional & ACX Master: https://lnkd.in/dANgYX59
👉 Step #2 – Get The Book: Outside-In The Secret *FREE* https://bit.ly/OI2021now
👉 Step #3 – Connect With The Community: https://linktr.ee/SteveTowers
👉 Step #4 – Keep Pace with Change: Recent Keynote – The Hard Benefits of XM | https://cemnext.com/xmroi2023
👉 Step #5 – Review the Testimonials Accredited Customer Experience Professional – BPG (bpgroup.org)
In one minute you have the distilled strategy from the man who has created an empire with a very simple philosophy.
We live, eat and breathe this stuff. Come and learn how to do it for you and your organization. We can’t promise you will become another Jeff but you will change to healthier Obsessions!
| Certified Process Professional Master (CPPM) | 10th Aug | 4 days @ 5 hours per day |
| Accredited CX Master (ACXM) | 18th Aug | 4 days @ 5 hours per day |
| Accredited CX Mentor (ACX-Mentor) | 1st Sep | 4 weeks @ 3 hours per week |
| Accredited CX Champion (ACXC) | 8th Sep | 3 days @ 5 hours per day |
| Certified Process Professional Champion (CPPC) | 22nd Sep | 3 days @ 5 hours per day |
| Certified Outside In Master (COIM) | 8th Sep | 7 weeks @ 3 hours per week |
Business failures are all around us, nothing new there then. If we go back a decade or so we saw the demise of Nokia, we’ve seen companies like Blockbuster crash and burn, and other companies in the High Street whether it’s in Europe or in the US disappear and never to be seen again.
Why is this so? When you look at the investment those companies were making there was no lack of intent to spend in understanding how the customer was changing. In the year that Apple introduced the iPhone Nokia was investing heavily in voice of the customer (VOC) surveys, customer satisfaction and NPS.
But they missed the point. Progressive Outside-In companies (think Amazon, Zara, Zappos, Emirates) are not about retrospective subjective analysis of perceived performance.
Also it isn’t about overlaying processes with a new language when fundamentally the very systems and processes were never designed to deliver customer experiences. Those now creaking processes were designed with a factory mindset centred around production line thinking, throughput and waste. Hence the challenge for many is more fundamental as it’s not about rejigging what you’re doing – it is about a complete rethink to move outside in the way that you do business.
Remarkably even in the third decade of the 21st century there are still those companies that think they can just tweak and change the language inside their organisations.
As if doing better advertising and marketing to customers and talking about ‘new’ services on top of their existing infrastructures and IT systems hacks it. The actual reality is somewhat different.
Top teams and senior executives need to grasp this challenge. Roland Naidoo, a senior executive at African based entertainments company Multichoice puts the choice starkly:
“Would you measure how fast a 1600cc car performed around an F1 circuit. No? Then why would you try to measure customer experience AND improve it on processes and products there were never designed with experience in mind. Go on enter your 1600 into the next F1. Wonder how it would perform?”
Roland Naidoo, Multichoice Africa
Those companies who understand that ‘outside-in’ thinking calls for a complete realignment and new appraisal of what the customer experience consists of.
Rather than, to coin a phrase, putting lipstick on a pig. You have actually got to think about what is it you’re trying to achieve; what does success look like for our customer? And then align across all functions, all systems and ways of working towards successful customer outcomes. Disney refers to this alignment as getting everybody to understand where true north is and not to do anything unless it contributes to that alignment. Imagine all new initiatives being assessed by a similar approach?
Another aspect which comes into play is this idea that traditional measurement* is predominantly subjective and retrospective. Progressive outside in companies are not reactive – they get scientific about the customer experience.
Measuring each interaction as it happens and if necessary course-correcting in real-time. They develop the ability to see around corners to understand what’s coming next. They don’t have to wait for analysis 2 weeks after an event to decide that some remedial action is required.
This knowledge in the instance of what is happening requires us to create this idea of ‘action in the moment’ for all our employees. Zappos**, for instance, give their employees the tools and the capability to be able to make decisions in the moment (without the need to escalate to supervisors).
And there is another challenge companies face if they are still organised around functional specialist silos. If you’ve recruited low paid people and given them a script to follow, manage them to average handle times and throughputs you’re going to fail.
Once more the outside-in companies have an edge here as they understand that to give your most precious resource (the customer) to the employees then you need the right people in the right place able to do the right things at that moment of truth.
So what is your organization doing? is it trying to put lipstick on the pig? is it just trying to overlay the existing process is an infrastructure with this new customer-centric way of talking and doing?
It is very simple. You need to get down to brass tacks of rethinking what customer experience is all about its implication for the organisation going forward. Those organisations that are taking this outside-in approach find the world becomes simpler, faster and much more directly oriented towards delivering successful customer outcomes and winning for the bottom line.
* Why does traditional measurement fail?
from the CX Rockstar aka James Dodkins at https://www.linkedin.com/feed/update/urn:li:activity:6566333517070954496/
** Zappos – Wow customer service: https://www.forbes.com/sites/micahsolomon/2018/09/15/the-secret-of-wow-customer-service-is-breathing-space-just-ask-zappos/#7da91ff01b2c
Roland Naidoo can be reached at:
https://www.linkedin.com/in/roland-d-naidoo-b403a029/
| Certified Process Professional Master (CPPM) | 10th Aug | 4 days @ 5 hours per day |
| Accredited CX Master (ACXM) | 18th Aug | 4 days @ 5 hours per day |
| Accredited CX Mentor (ACX-Mentor) | 1st Sep | 4 weeks @ 3 hours per week |
| Accredited CX Champion (ACXC) | 8th Sep | 3 days @ 5 hours per day |
| Certified Process Professional Champion (CPPC) | 22nd Sep | 3 days @ 5 hours per day |
| Certified Outside In Master (COIM) | 8th Sep | 7 weeks @ 3 hours per week |
Why are these so Wrong?
Answers on a post card but Part Two Next week will provide more insight.
And then in Part Three we will explore the alternatives…
Service Level – “The service level is the percentage of calls responded in a particular time limit. It assesses the skills of agents to deliver the service as per the Service Level Agreement (SLA) given to the clients.”…. It is a significant way to judge the performance of a call center.
Average Call Handle Time – “This KPI measures time an agent needs on a call.”
Average Queue Time – “To assure that the wait time of callers rests in the fair scope and the patience of customers should not be tested”
Call Abandonment – “It is a usual experience in the call center that clients disconnect the calls before even connecting to an agent.”
First Call Resolution – “The client is frequently in a rush. Thus, he requires that the concern of the caller must be fixed in the first call”
Occupancy Rate – “It is completely about the ability to complete the work within minimum time.”
Agent Turnover Rate – “It measures the rate of agents who switch the job. It not only causes customer service conflicts and delays as well as it also creates many issues.”
A person once said this to me… “If you pay people for doing dumb stuff they will get really smart at it”
A Very Wise Women
In Part Two we will review why Call Centre thinking is so BAD and should be BANNED.
The Certified Process Professional Master (CPPM)
4 days, 5 hours per day ONLINE & LIVE – August 10-13
https://experienceprofessional.com/launch-page-cppm
The Accredited Customer Experience Master (ACXM)
4 days, 5 hours per day ONLINE & LIVE – August 18-21
https://experienceprofessional.com/acxmasterinvitation
I revisited my lists of sources, contacts and influencers, brought them up to date (the last two years or so) and collated the best across the domains I operate in. I included the recent Award winners acknowledged for their contributions to business. The result you can access below which contains the people, their LinkedIn connections, their best videos and in some cases additional resources.
I was relating this approach at a keynote in a conference in Romania recently following the publication of our new Amazon best selling book Dare!
The keynote went well (see the extract version below) and everyone adjourned to the bar to relax and network.
At that drinks reception several people wanted to know my sources of inspiration, so naturally, we started trading names, some well known and some not yet so. As I was doing this it struck me this was one of the most commonly asked questions whether I am talking or working with some of the leading companies on the planet. So an idea was born…
Steve’s keynote in Bucharest in February 2020
I revisited my lists of sources, contacts and influencers, brought them up to date (the last two years or so) and collated the best across the domains I operate in. I included the recent Award winners acknowledged for their contributions to business. The result you can access below which contains the people, their LinkedIn connections, their best videos and in some cases additional resources.
So the next time someone asks me a question about influencers I am going to point them here!
All the Best, Keep safe and well,
Steve
Click the image to access videos, books and other resources!
If you want something new you have to stop doing something old
Peter Drucker
So what are modern day thinkers and Innovators doing to break out of preconditioned constraining beliefs? Well if you google ‘innovation’ you get 1,650,000,000 (one billion, six hundred and fifty million) responses which would be a bit of light reading for the weekend 😉
So I tried another tack and thought about the best online videos and books featuring innovation, and yes there is a fast track way to watch and hear the thoughts of today’s greats, in action doing their innovative things.
I revisited my lists of sources, contacts and influencers, brought them up to date (the last two years or so) and collated the best across the domains I operate in. I included the recent Award winners acknowledged for their contributions to business. The result you can access below which contains the people, their LinkedIn connections, their best videos and in some cases additional resources.
So the next time someone asks me a question about TipTop Innovators and influencers I am going to point them here!
All the Best, Keep safe and well,
Steve
Yesterday someone asked me why was I publishing all the FREE material?
Well, in my line of work I am so often asked ‘who is the best person to watch on youtube about y?’ and of course each of us has our go-to person or people that we always mention. Terrific speakers and storytellers alike but I wanted to go one step further and collate some favourites. But then can it just be my opinion (as good as that could be?). No.
So I have scoured the web for the organisations who take time to run Awards programs and pass on that information for broader consumption. You could of course just go on Youtube and search for hours (and days) but these Tiptop Influencer lists make short work of that.
When I was a young kid I loved the weather forecast on TV. All those swirly lines (isobars as I was later to discover) and fronts.
Then I discovered astronomy, got a telescope, and stared in awe at the planets, stars and galaxies. It was mind blowing how they all worked together through invisible forces.
Then a good childhood friend of mine introduced me to chess. Amazing, wow! I studied openings and endings and everything in between. The great world champions, Tal, Botvinnik, Fisher and Magnus Carlsen.
Then came meditation and brainwaves. I dabbled with gamma, alpha, beta, theta and Delta and watched them represent our brain processes. I love neuro-science. Then I discovered love, the crazy emotional ups and downs, the exhilaration, heartache and the deep deep introspection.
So what do all these things have in common? Yes, patterns! If you can ‘see’ the pattern, figure them out then you too can become good with them.
Something occurred to me – were our lives governed by patterns? That ‘aha’ moment took me on a career path initially in Industrial Engineering, then Process Reengineering, then Systems Engineering, Enterprise Architecture, and even into Neuro-Linguistic Programming, Medical Hypnotherapy and Reiki.
My life can be summed as one of trying to understand patterns of energy, how they relate and how they work.
Patterns have worked for me, whether in my business life, personal (can anyone truly understand our partners and children?!), hobbies, music and so much more. By studying the greats, people, organisations, mentors and leaders you can model their patterns, codify them and share with others.
That is what, with some great friends and colleagues, we have done in and around Experience Management, whether that is writing bestselling books, developing business transformation methods, launching new software tools or simply living better lives. Working with the worlds best companies we picked apart the complexity and saw the simple beauty of approaches that work outstandingly every time without exception.
And now we have brought them online. We have unpacked the wisdom, applied pragmatic techniques and repackaged the patterns into workable replicable behaviours that we can all learn and make our own.
Please join us on this incredible journey in the next few weeks.
As a primer this course is running now – Outside-In Vision.
6 weeks at 3 hours per week to learn and practice the patterns that win the game for the worlds leading companies.
Join us live or watch the recorded interactive hands-on sessions at a time to suit you. You may just have discovered the key that picks any lock.
The BP Group and Affiliates are pleased to announce the winner of this years prestigious ‘Change Architect of the Year’ Award goes to Roland Naidoo, Head of Customer Operations at Multichoice in Africa.
The Award, now in its third year, recognises the formidable achievements of the winner in delivering both personal, professional and business transformation in the organisations they work with.
Roland Naidoo is a Chief Coach and Mentor for several hundred people and has pioneered the integration of Customer Experience Management by changing the methods, approaches and measures of success to innovate within his organisation.
Over the last few years Roland has also led the upskilling of more than 150 colleagues across the business with professional qualifications in Customer Experience and Process Management and now co-ordinates a team of 20+ qualified ACX Mentors who in turn are coaching, transferring the skills and leading their teams with advanced Customer Experience Management Methods.
Prior to joining Multichoice Roland worked in the banking sector and technology companies in South Africa.
Selected by their immediate peers and fellow professionals the Change Architect of the Year now appears in the ‘Change Architects Hall of Fame’ A charismatic leader Roland is now acknowledged as this years ‘Global Change Architect for 2020’.
You can review Roland’s profile at:
https://www.linkedin.com/in/roland-d-naidoo-b403a029/
Previous winners of the Award can be reviewed at https://www.bpgroup.org/changearchitect.html
If you would like to qualify and become Accredited in Customer Experience, Process Transformation and Operations Management visit www.bpgroup.org
