Customer Experience at its best – new book worth a read

James Dodkins new eBook launched in December 2014, “Foundations for Customer Centricity.” explores the basis of what makes a great Customer Experience.

The book delivers a pragmatic and executable plan that provides the means for organizations to deliver on the promise of Customer Centricity in terms of cost, revenue and service.

Participate in James Dodkins appearances in Florida w/c 19 January: http://www.pexweek.com/AgendaSection.aspx?tp_day=46284&tp_session=60456
Connect with James: http://twitter.com/jdodkins  
Evaluate the approach (45 minute webinar): http://bit.ly/BPGJan2015
Join and share your understanding on Linked-in: https://www.linkedin.com/groups?gid=8234289

Keywords: CX, Customer Experience, Customer Experience Management, Customer Centricity, Successful Customer Outcomes


Certified Process Professional Masters (CPP-Master) Program
Orlando USA March 16-20, Denver USA March 23-27, Dubai UAE Apr 12-16http://www.bpgroup.org/book-class.html
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalismhttp://www.bpgroup.org/book-class.html

6 Tips for Understanding Customer Needs (with 4 min video and Guide)

Get your hands on SCO’s. What are they? How can they help?

Need a handy Guide (13 pages)?
Download the SCO101 : http://bit.ly/SCO101



Certified Process Professional Masters (CPP-Master) Program
Orlando USA March 16-20, Denver USA March 23-27, Dubai UAE Apr 12-16http://www.bpgroup.org/book-class.html
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalismhttp://www.bpgroup.org/book-class.html

Customer Experience – do you get it?

Did you miss THE webinar discussion Customer Experience?
Fear not my astute colleague, follow the link(s) below and fill your boots.

Webinar Foundations of Customer Centricity (45 mins)
**New Book** Foundations of Customer Centricity
Not as new Book Outside-In (2010)
http://bit.ly/Outsidein2015
CEMMethod Webinar & Download
http://bit.ly/cem2015
Connect with Steve Towers http://twitter.com/stowers
Connect with James Dodkins http://twitter.com/jdodkins

Visit the site http://www.bpgroup.org


Certified Process Professional Masters (CPP-Master) Program
Orlando USA March 16-20, Denver USA March 23-27, Dubai UAE Apr 12-16http://www.bpgroup.org/book-class.html
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalismhttp://www.bpgroup.org/book-class.html

Popular articles from the year just gone

Customer Experience came to the fore in 2014 and that was reflected in the most popular reads for the year. Here’s the top 100….

In theory, theory is great but in practice theory …
Say what you do, do what you say
Understanding Customer Needs
You cannot manage the future by micro managing the…
Why are Lean and Six Sigma failing so badly?
Customer Experience Management – the truth
Customer Experience Management Method updated appr…
Customer Experience – what is it?
Customer Experience through a looking glass
When you say End to End what do YOU mean?
Business Process Management (BPM) meets Customer E…
It is Needs not wants, stupid.
Start trusting people (it works)
The New Rules of Selling
What you measure is what you get. Stop measuring d…
Who should you read? Who should you follow?
Moment of Truth at Starbucks
Customer Experience definitions
Customer Experience Management reduces costs, grow…
Process mapping – Journey maps?
The failure of VoC programs is systemic. VoC lack…
A compelling Customer Experience
Amazons tale of Outside-In (or working backwards a…
The same old same old.
Are you doing dumb stuff really well?
Enabling customer centric business through process…
Customer Experience trumps standardization
CEMMethod (updated) download new material
Customer Experience is BMW
CPP Masters – 2 days in one minute
Certified Process Professionals at PEX in Sydney
Why BPM fails (and what to do about it)
Customer Experience is all about people (yup you a…
The power of Thankyou – 8 million times over
Down-Under is tops at Outside-In
Outside-In wins the Triple-Crown+
Navy Seals, Stress and Success
The illusion of Process Modeling
Getting it together
Process Excellence in Australia and New Zealand
BPM helping in healthcare
Snapshot (1 minute) of CPP Level 1&2 workshop
Calling wannabe Colorado Certified Process Profess…
Certification in Customer Experience Management, P…
Recommended Conferences for Customer Experience, B…
Customer Experience and Outside-In
Mastering digital marketing – McKinsey’s David Ede…
Download the latest (version 8) CEMMethod and asso…
Advanced BPM (Outside-In) Glossary
The man with a new idea is a crank..
Learn by Doing –
Outside-In – overview (5 min vid)
Turning your customers into long term assets
10 ways to know whether the customer comes first
Reflecting on his success – a Virgin still?
Digital Disruption – the what, how and where
The CEMMethod infographic
Accredited Champions, Professionals and Masters.
Customer Experience and all those new found expert…
Certified Process Professional growth since 2013
Where is your work ethic mate?
How Wolves Change Rivers and how you can change yo…
You have got to start with the Customer Experience…
FREE BPM-CEM-OutsideIn course. And receive a compl…
6 Tips for Understanding Customer Needs, even when…
Royal Bank of Scotland – have they finally got the…
CEMMethod step 2: Crafting the Successful Customer…
Will you Fail?
Moments of Magic, Moments of Misery and Moments of…
Process Excellence in Singapore
Six steps to winning with the Customer Experience
ɯoʇʇoq oʇ doʇ puɐ ʇɥƃıɹ oʇ ʇɟǝl ʇou sı plɹoʍ ǝɥʇ
BPM Resources from the BP Group (updated)
Customer Experience. Two dirty words.
The And or Or of Customer Experience (interview fr…
Scrap the IVR. Talk to customers.
Successful Customer Outcomes Revolution (SCORe)
Public Service and Process
Steve Towers PEX Professional Development
PEX Network Interview: Forget tick box exercises: …
Twenty Twenty future vision – put Customer Experie…
Join the process miracle, access a free course and…
Customer Experience Challenges: Why Maintaining an…
Process Transformation (PT). What is the meaning o…
How to Create an Entirely Different Customer Exper…
Outside-In and CEM books
Customer Experience Management is
The Road to Hell is Paved with good intentions
Customer Experience (CX) is all about Engineering
Everything old is bad and antiquated and not every…
Are you doing Needs of Customer. or sadly its prev…
You get what you measure – how do you know you are…
Three Steps to Process and Customer Nirvana
How do you start the journey to Enterprise BPM/Out…
Points of Failure – How to remove and improve (3 m…
Can you trust your call centre – a tale of Enterpr…
Business Process Management – what is it? How can …
Moments of Truth – What are they and how can they …
PEX USA – another great win for IQPC
Process Excellence and the Customer – Are they mut…
What Business are you really In?
Delivering success… achieving consensus?!


Certified Process Professional Masters (CPP-Master) Program
Orlando USA March 16-20, Denver USA March 23-27, Dubai UAE Apr 12-16http://www.bpgroup.org/book-class.html
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalismhttp://www.bpgroup.org/book-class.html

HELP! Book cover choices down to the last 2…. what do you think?

HELP! Book cover choices down to the last 2, Please help us choose. Fav for ‘Face’ cover RT for ‘Red Square’ cover 🙂 pic.twitter.com/gVrgdX18LL
— James Dodkins (@JDodkins) December 29, 2014 #foundations


Certified Process Professional Masters (CPP-Master) Program
Orlando USA March 16-20, Denver USA March 23-27, Dubai UAE Apr 12-16http://www.bpgroup.org/book-class.html
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalismhttp://www.bpgroup.org/book-class.html

Customer Journey maps v. Process modeling

As good as journey maps can be?

We all need a better picture, one that represents both the outside and the in. A representation that brings a clear view of the customer, their interactions and the resulting internal dialogue across people, systems, process and rules. That is what we have here. Something new. Something shiny. And…. something proven.



Certified Process Professional Masters (CPP-Master) Program
Orlando USA March 16-20, Denver USA March 23-27, Dubai UAE Apr 12-16http://www.bpgroup.org/book-class.html
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalismhttp://www.bpgroup.org/book-class.html

In theory, theory is great but in practice theory doesn’t work – Is NPS dead?

Has Net Promoter Score gone passed its shelf life?
On a scale of 1-10 what would you respond?
And would you kindly refer me to a friend?

Seriously though the popular NPS (well with certain executive teams) seems to have run its course.
This last year has seen a clutch of leading companies coming to the same conclusion, simply put we have to get more scientific about the Customer Experience.
Share and review the latest observations:
Stop using Net Promoter Score
Net Promoter Score Under Attack
The Net Promoter Score: Does the Single-Question Scoring System Work
Why Net Promoter Score is Not a True Measure of Customer Satisfaction
Why Net Promoter Score May Not Align With Business Results



Certified Process Professional Masters (CPP-Master) Program
Orlando USA March 16-20, Denver USA March 23-27, Dubai UAE Apr 12-16http://www.bpgroup.org/book-class.html
An internationally recognized program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service.
Producing Immediate and sustainable business results across any industry and sector.
Become a qualified CPP-Master and demonstrate your professionalismhttp://www.bpgroup.org/book-class.html

Say what you do, do what you say

Managing customer expectations and creating the experience to deliver it makes good sense. 


Why is it then almost an after-thought for most large corporates? At best it seems happen chance. 

The way to success is to put the effort into creating successful customer outcomes (SCO) and then managing customers expectations to them.

Craft the associated experience and ensure all the interactions (external and internal) contribute to this SCO.

Another perspective? See http://www.successfulcustomeroutcomes.net/2014/11/customer-experience-management-truth.html


Certified Process Professional Masters (CPP-Master) Program
(Dubai UAE Dec 7-11, Orlando US Jan 22-23, Denver US Jan 26-30, London UK Mar 2-6)
www.bpgroup.org/certification-by-city.html

An internationally recognised program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.

Become a qualified CPP-Master and demonstrate your professionalism.www.bpgroup.org/certification-by-city.html

Understanding Customer Needs

You have to understand the Customer Need and work backwards into the organisation to ensure everything you do aligns to that need.

And that is not about asking customers what they want – you have to understand the need even when the customer doesn’t know it themselves. Until Apple invented the iPhone 3 none of us knew we needed it.


We call this thinking and the resulting actions Outside-In.


Certified Process Professional Masters (CPP-Master) Program
(Dubai UAE Dec 7-11, Orlando US Jan 22-23, Denver US Jan 26-30, London UK Mar 2-6)
www.bpgroup.org/certification-by-city.html

An internationally recognised program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.

Become a qualified CPP-Master and demonstrate your professionalism.www.bpgroup.org/certification-by-city.html

You cannot manage the future by micro managing the past

How much do you need to know to know you know you know enough?
There is an industry out there which encourages detailed analysis of the past to understand the future. It didn’t work then, it doesn’t work now. 

Stories of generals fighting the last war are legion. So don’t become a victim of Analysis Paralysis.


Certified Process Professional Masters (CPP-Master) Program
(Dubai UAE Dec 7-11, Orlando US Jan 22-23, Denver US Jan 26-30, London UK Mar 2-6)
www.bpgroup.org/certification-by-city.html

An internationally recognised program with proven track record delivered by been there and done it coaches more than 130 times, in 52 cities with delegates from 105 countries.
The program, now in its tenth year, utilizes the BP Groups approaches and framework to help you and your organization win the triple crown – simultaneously reduce costs, grow revenues and enhance service. Producing Immediate and sustainable business results across any industry and sector.

Become a qualified CPP-Master and demonstrate your professionalism.www.bpgroup.org/certification-by-city.html